Business --- Negotaition Tips
Business --- NEGOTAITION TIPS
Reading Comprehension
Warm-up
Discuss these questions with your teacher before reading.
- When was the last time you negotiated something at work — a deadline, a budget, or a project scope?
직장에서 마지막으로 협상한 것은 언제인가요 — 마감일, 예산, 프로젝트 범위 등? - Do you consider yourself a good negotiator? What is your biggest strength or weakness in negotiations?
본인이 협상을 잘한다고 생각하시나요? 협상에서 가장 큰 강점이나 약점은 무엇인가요?
Vocabulary
Key words and expressions from the reading.
Reading
Read the passage with your teacher.
선생님과 함께 지문을 읽어보세요.
Reading Comprehension
Negotiation Tips
Whether it’s with an employer, family member or business, we all negotiate for things
each day like higher salary, better service or solving a dispute with a coworker or family member. Here are some negotiation skills, techniques and strategies to help you handle these situations more effectively.
1. Know Yourself
When you go into a negotiation, take a personal inventory. How do you feel about
negotiation? Do you want to get it over fast? If so, you may give in too quickly, or
give away too much. Or, do you want to win, no matter what the cost? If so, you
may become adversarial and damage the relationship.
2. Do Your Homework
Know who you’re negotiating with before you begin. What’s his or her reputation as
a negotiator? Win/Win model or Win/Lose model? Does the person want to negotiate with you (Oh Boy!), dread the negotiation (Oh No), or is this a neutral situation
(Show Me)
3. Practice Double and Triple Think
It s not enough to know what you want out of negotiation. You also need to
anticipate what the other party wants (double think). The smart negotiator also tries
to anticipate what the other party thinks you want (triple think).
4. Build Trust
Negotiation is a highly sophisticated form of communication. Without trust, there
won’t be communication. Instead you’ll have manipulation and suspicion masquerading
as communication. Be trustworthy. Honor your commitments. Tell the truth. Respect
confidences.
5. Develop External Listening
Most people carry on an inner dialogue with themselves. When you’re trying to
communicate with someone else, this inner dialogue becomes a problem because you
can’t listen internally and externally at the same time. When you negotiate, turn off your inner voice and only listen externally. You won’t miss important nonverbal messages,
facial expressions of voice inflections, when you listen externally.
6. Move Beyond Positions
It’s risky to make yourself vulnerable to someone. That’s why in a negotiation you
begin by stating your position. Later, when the trust has deepened, you and the
other party can risk more honesty and identify your true interests. As a negotiator, it
is your responsibility to ask questions that will uncover the needs or interests of the
other party. If you’ve also done your job of creating a supportive climate, you’re more
likely to get honest answers.
7. Own Your Power
Don’t assume that because the other party has one type of power, e.g. position
power, that he or she is all-powerful. That’s giving away your power! Balance power
by assessing the other parties source(s) of power, and then your own. While there
are many sources of power, they all break down into two categories; internal power
and external power. The former no one can take away from you and includes your
personal power, level of self-esteem, and self-confidence.
External power fluctuates with your situation. If you’re laid off or demoted you can
lose position power, for example. If new technology is introduced, you can lose your
expertise power. Because the dynamics of power are so changeable, a negotiation is
never dead. Be patient; the power dynamics may shift.
8. Know Your BATNA
BATNA stands for Best Alternative to A Negotiated Agreement. The acronym comes
out of the research on negotiation conducted by the Harvard Negotiation Project.
Before you begin a negotiation, know what your options are. Can you walk away from
the deal? What other choices do you have? What are the pros and cons of each
choice? Don't stop here. Also consider the BATNA of the other party.
9. Know What a Win Is
What is your best case scenario? What is your worst case scenario? The area in between is called your settlement range. If you can reach an agreement within your settlement range, that’s a Win! Don’t drop below your bottom line; you’ll feel bad about yourself and the deal afterwards, and you may not follow-through on your commitments.
10. Enjoy the Process
Negotiation is a process, not an event. There are predictable steps preparation, creating the climate, identifying interests, and selecting outcomes that you will go through in any negotiation. With practice, you will gain skill at facilitating each step of the process. As your skill increases, you’ll discover that negotiating can be fun.
Korean Trap
Korean speakers often make this mistake in negotiation English.
한국어의 '~에 대해 논의하다'를 직역하여 'discuss about'이라고 하는 실수가 매우 흔합니다. discuss는 타동사이므로 about 없이 바로 목적어를 취합니다. 협상 테이블에서 자주 사용하는 동사이니 꼭 기억하세요.
Discussion
Discuss these questions with your teacher after reading.
- The passage contrasts Win/Win and Win/Lose models. In Korean business culture, which model is more common? Why?
본문에서 윈/윈과 윈/루즈 모델을 대비합니다. 한국 비즈니스 문화에서는 어떤 모델이 더 일반적인가요? 그 이유는요? - Tip 3 introduces "double think" and "triple think." Can you give a real example from your work where anticipating the other party's expectations helped you negotiate better?
3번 팁에서 '이중 사고'와 '삼중 사고'를 소개합니다. 상대방의 기대를 예측하여 더 나은 협상을 했던 실제 사례를 들어주실 수 있나요? - The text says "Without trust, there won't be communication." How do you build trust with a new business partner you have never met before?
본문에서 '신뢰 없이는 소통도 없다'고 합니다. 처음 만나는 비즈니스 파트너와 어떻게 신뢰를 구축하시나요? - Tip 1 warns about wanting to "get it over fast." Have you ever made a concession too quickly in a negotiation? What did you learn from it?
1번 팁에서 '빨리 끝내려는' 태도를 경고합니다. 협상에서 너무 빨리 양보한 적이 있나요? 그 경험에서 무엇을 배우셨나요?
Lesson Summary / 수업 요약
Today's Topic: Business --- NEGOTAITION TIPS
Level: Business (BIZ)
Review this lesson before your next class! / 다음 수업 전에 복습하세요!